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A top to bottom examination and analysis of all aspects of your internal and external communication and collateral is the first step we take in implementing an audit. The purpose of this audit is to ascertain the environmental impact of your processes as they stand. It is then our objective to reduce this impact and lessen the detrimental effect that your printed marketing/communications collateral has on the environment, whilst saving you money. An audit over a 6-12 month time frame is then undertaken which will highlight where improvement has been achieved. A document will be created that states your achievements over the agreed period along with a pictorial reference which then can be used for public relations, internal communication or trade press newsletter reports thus increasing your company's positive environmental philosophy and profile. Commercially, there are tangible benefits. Increasing numbers of consumers and business customers will now only buy from or invest in companies with environmentally friendly policies and production methods. By demonstrating a commitment to saving our planet's depleting natural resources, you will increase your appeal in the market and attract a wider customer base. In addition to the trend to divert towards buying from socially responsible sources, people prefer to work for them. Therefore, essentially you will also increase your appeal in the recruitment market, and stay an employer of choice. |